Coffee Company Takes on Starbucks: Hires 10,000 Veterans

Black Rifle Coffee Company, founded by veteran Evan Hafer, is responding to Starbuck’s CEO Howard Schultz’ pledge to hire 10,000 refugees. Schultz’ announcement came last weekend in response to President Trump’s recent executive order temporarily barring refugees and visa holders from seven terror ridden countries.

“We want to shift the conversation away from foreign policy to domestic issues that hit closer to home. We need to keep in mind that the four things we care about at BRCC are Family, Business, Veterans and country,” the company posted on its Instagram page. “And when we say ‘country’, the taxpayers. Everyone else can take a hike. [email protected]

“I started Black Rifle Coffee Company to provide a high-quality, roast-to-order, coffee to the pro 2A and veteran communities.  Between deployments to Iraq and Afghanistan, I was working to refine both my coffee roasting skills and my firearms skills,” Hafer says about the company. “I have spent over a decade researching coffee, refining my roast profiles and (of course) drinking what I roast.  Black Rifle Coffee is quite literally the combination of my two favorite passions.  I take pride in the coffee we roast, the veterans we employ and the causes we support.”

According to the Department of Labor, the unemployment rate for veterans is 4.6 percent.

 

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source: http://townhall.com/tipsheet/katiepavlich/2017/02/02/black-rifle-coffee-takes-on-starbucks-were-hiring-10000-veterans-n2279945

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  • Patriot47

    Lemme see – I could have an anti-American latte’, or an honest coffee. REAL TOUGH CHOICE.
    Go BRCC. Go Trump. Go America.
    All you thong wearing pansies, take a hike. (hope you don’t mind the plagiarism).

  • PPTA

    I quit drinking Starbucks a few years ago. At the time they were treating their employees like crap. I don’t know if they ever straightened that out. here is a lot of good coffee out here. If they want to hire refugees tha may be terrorists, and sell you coffee that may be contaminated, so be it. I still will not drink their coffee which is not really that good and is over priced.

    • B737-300

      PPTA..You hit the nail on the head. Two thumbs up!

    • 75matt

      Starbucks is highly overpriced coffee. It is way to strong for my taste. They can keep it. I will never buy their coffee.

  • Houston Hammac

    I am not familiar with BRCC, but I would like to get information to support it!

    • Kitty

      He was on shark tank a month or so ago. They did want anything to do with me because of the market share. He has also been on Fox News. He is also hoping to get President Trump to make it the official coffee of the White House.

  • B737-300

    I wouldn’t drink anything from Starbucks if they paid me to do it. They are (in my opinion) UnAmerican.

  • jackel

    Another liberal idea canceled out again, and, yeah, for the Veterans. If you don’t like liberal politics in your life take time to check out what G. Soros and MasterCard have hooked up to take Americans money for a not so good cause, and, Kellogg’s and Coca Cola are 2 other companies that back liberal causes while taking our money. They should be boycotted for such anti-America ventures!!!! These type of companies are off of my buy list until they can support America instead of funneling our money to where we don’t want or know it is going.

  • JC

    Now there is an American company—-please tell me where your product is sold—you have a new customer

  • Larry

    No more Starbucks for me . I’m glad someone else is gaining a foothold
    Money talks

  • opptech

    Starbucks already did that a couple of years ago

  • kassa1

    I wouldn’t buy Starbucks of all the last coffee on earth. Because of their Marxist owner, and secondly is the coffee is overrated to start with. You support America first as we have 95 million people unemployed and 50 million on food stamps And this guy wants to take illegals, to me that’s anti-American.

    • billinga

      Here’s their “Marxist” owner talking about how America needs to honor vets as he talks about their program for hiring them and having a concert for them. You people are so misinformed it’s scary.

      http://www.usatoday.com/story/news/politics/2014/11/10/capital-download-howard-schultz-veterans-day-concert-and-book/18808589/

      • kassa1

        Know what Commie! If you don’t like this country will help show you the door. Your piece of shit

        • billinga

          You are as much a commie as anyone. 40 hour work week, ot, paid vacation, etc., all from socialistic labor unions. Tell me which you’re against.

          • kassa1

            Sorry ! I detest unions as I was a mid level manager over 250 people and 12 Forman and run the buissness as my own and expected the reports to preform to the best of their abilities ! You are right about one thing though unions a arm of the communist party FORCED on many to comply or loose their jobs ! I believe in open shop as the good workers don’t need union onlybtge dead beats do ! You one of the dead beat free liaderd?

          • billinga

            You want free reign over employees, with all the eggs in your basket. As communist as it gets. Unions gave workers rights they would not have if owners had their way. Calling out these as something bad is an insult to the American worker. Go to China, find a sweatshop to run, be happy.

          • kassa1

            I had been on both sides of the fence my friend and Unions are an arm of the communist party! When Unions ( who or going broke) from the leadership padding their pockets and the coffers of the democrat party leaving many of the Unions retirement funds going broke , like the teamsters , unions aren’t conducive to freedom , especially when they force people who don’t want to be in them to join or loose their jobs, especially when they take money from the retirement fund (against their will) and give the obey to the communist democrat party ! Unions as corrupt as the political system!

          • billinga

            So you prefer no minimum wage, no ot, no work place safety, no paid vacation, etc.. all which directly came from unions.

          • kassa1

            The unions are corrupt to the core! People who are good workers need no Union , only dead beats do!

          • billinga

            So all employers are good? Unions grew out of greed and abuse by employers. Unions aren’t perfect, but in America and most of the first world industrialized countries we celebrate Labor Day or May Day for a very good reason.

          • kassa1

            If unions were so great, please tell me why they are falling a part in this country every day and they have smaller numbers now than ever before in the history of this country when we have a bigger population. I’ll tell you why corruption I don’t want unions taken my money and give it to a party but I disapprove of do you understand that? If you don’t then I guess you’re a Marxist leftist and you’re too stupid to think for yourself

          • billinga

            We have fewer unions because employers have fought against them. Read a book.

          • billinga

            Sure, attacks by employers. Duh.

          • kassa1

            Unions are owned and controlled by the Communist Party. The leadership is only out to protect the leadership they could care less about the money that they’re stealing from those who believe in this falsehood of unions. It’s bad when you got scum like Barack Obama backing the unions and he is the Marxist/Muslim, that should be at least a Q for you if you cannot see the light of day. One union dues are collected and pension funds go depleted because the money went to support the communist a.k.a. Democrat party only there is a huge problem and I’m sorry that you can’t see that, take the speck out of your eye before you can remove the play somebody els that should be at least a Q for you if you cannot see the light of day. One union dues are collected and pension funds go depleted because the money went to support the communist a.k.a. Democrat party only there is a huge problem and I’m sorry that you can’t see that, take the plank out of your own eye before you could take the speck out of someone else’s.

          • billinga

            What utter Bullshit.

          • kassa1

            OK ostrich!

          • billinga

            Go back to InfoWars.

          • kassa1

            I’ll go back to info wars if you go back to Russia.

          • billinga

            Russia? The right loves Russia, look at all the photos the Russians took with Trump yesterday, their puppet, your master.

          • kassa1

            Please grow a brain and quit watching the controlled media’s as the only people who watch those are useful idiots. What about Hillary selling 20% of our uranium to Russia what about Bill Clinton showing nuclear secrets the communist Chinese what about Obama telling Medved to tell you he’ll get rid of more of our nuclear arms on his second time not even knowing that he could even be reelected as he’s been the most terrible president in the history of this country the treasonous Brock in sane Obamas a fake. Wake up lady

          • billinga

            You think altright click bait is real. You’re what’s wrong with America.

          • kassa1

            I live my life on the line in the 60s fight and communist just like you. You’re brain-dead use for idiot.

          • billinga

            What are you trying to say? Try one idea at a time.

          • billinga

            Indoctrinated

          • billinga

            WTF do you think Breitbart gets its ideology?

          • kassa1

            It sure ain’t from the communist control meet is in this country it sure ain’t from the communist control meet is in this country Commrad!

          • billinga

            It’s from Bannon and the Mercers. The Mercers want to do away with the civil Rights btw.

          • billinga

            InfoWars isn’t a place…Trump loves Russia.

          • billinga

            You are owned and operated by Fox News and the altright.

          • kassa1

            You are the same kind of idiot did followed Hitler and Stalin and then in the end regretted it. If the communist like you should take over you’ll regret it also 😫found your picture , Useful idiot.

          • billinga

            You obviously are indoctrinated. Your confused comments scream InfoWars and other right wing propaganda sources.

          • billinga

            Complete Bullshit.

          • billinga

            Any idiot who judges an entire group as a whole, vs individually, is more likely to be a racist.

        • billinga

          My family has fought and died for America going back to the revolutionary war, idiot. You obviously don’t know what a commie is but I’ll clue you in, Putin is close and he arranged to do as much as he could to help Trump get elected.

          • kassa1

            You are truly a useful
            Idiot ! Grow a brain in that thick neanderthal skull!

          • billinga

            That all you got? Hilarious.

          • kassa1

            You are right as you cannot insult in idiot.

          • billinga

            You wouldn’t know an idiot if you saw one, go find a mirror.

          • kassa1

            Let me help you go get your dictionary you know the one with pictures because I know you don’t know how to read and look up idiot your picture will be right there

          • billinga

            Are you 12?

          • kassa1

            I see you are one just like the German people are going to have to learn the hard way because you’re too stupid to have a brain of your own and learn from history. There’s a man once said history is bound to repeat for those who don’t know it!

          • billinga

            So you’re 10.

          • billinga

            Google “run on sentence”. And “moron”.

          • billinga

            In idiot? Moron.

          • kassa1

            🤡you can never us insult a moron!

  • Timothy Pires

    Best news I’ve heard in awhile. Fuck Muslim refugees straight up. Line of 10 refugees. First 6 are good and just trying to make it somewhere safe. Number 7 praises god for the 100 dicks he’s gonna smoke with alah then booom blows up all of them including my Americans. Starbucks can suck my big white salty nuts

  • RIOCAR

    Starpukes=Bitter Crap Coffee/WAY Overpriced/Elitist Snob Patrons and Employees/ In other words,LIB-TARD HEAVEN!! that is all

  • Hedda Hopper

    I wrote to Starbuck customer service.

    They didn’t seem to care that I, and 14 other (large) families, with grown children who love hot or cold coffee, all have COMMITTED to walk away from Starbucks.

    I suppose they have just as many FAR LEFT signing up as we do quitting.

    We’ll see if they are as committed as we are. Walk Away from STARBUCKS.

  • Bob Barton

    Muslims don’t use toilet paper so be carful.

  • Patriot1

    Help support and American Veteran by BUYING HIS COFFEE… Here is the link to his company, Black Rifle Coffee Company

    http://www.blackriflecoffee.com/

  • billinga

    Starbucks already made this pledge, along with extending college benefits, awhile ago and has already hired over 5,000 military vets and spouses. Alt right facts leave out the truth. https://news.starbucks.com/news/starbucks-hires-5500-veterans-and-military-spouses

    • kate777

      Your memory is fine as yes they did support veterans and helping out with college benefits. Not All Right Facts leave out the truth, it is a matter of what is happening at the moment, the Left and Progressives do the same thing, so no Party is perfect. However, I take issue in the way Starbucks proceeded to announce their policy as it was rather muddled as to their future hiring policies as it gave the impressive Americans were excluded, one had to reread exactly what they were doing. Frankly, I think businesses, companies, corporations should stay out of the Political Limelight as ideology is not what they are selling, if so then they had better be prepared for the wrath of those on either side of the street.

  • billinga
  • Terry Butts

    ” (c) Pursuant to section 212(f) of the INA, 8 U.S.C. 1182(f), I hereby proclaim that the entry of nationals of Syria as refugees is detrimental to the interests of the United States and thus suspend any such entry until such time as I have determined that sufficient changes have been made to the USRAP to ensure that admission of Syrian refugees is consistent with the national interest.

    (d) Pursuant to section 212(f) of the INA, 8 U.S.C. 1182(f), I hereby proclaim that the entry of more than 50,000 refugees in fiscal year 2017 would be detrimental to the interests of the United States, and thus suspend any such entry until such time as I determine that additional admissions would be in the national interest.

    (e) Notwithstanding the temporary suspension imposed pursuant to subsection (a) of this section, the Secretaries of State and Homeland Security may jointly determine to admit individuals to the United States as refugees on a case-by-case basis, in their discretion, but only so long as they determine that the admission of such individuals as refugees is in the national interest — including when the person is a religious minority in his country of nationality facing religious persecution, when admitting the person would enable the United States to conform its conduct to a preexisting international agreement, or when the person is already in transit and denying admission would cause undue hardship — and it would not pose a risk to the security or welfare of the United States.”

    Syria is not seven nations.

    REDUCING the number coming in to an amount that allows COMPLYING with EXISTING federal law that requires verifying they are not terrorists is not a BAN it is a delay of entry unless they are found to be connected to terrorists and thus ALREADY BANNED BY US LAW from entering this nation.

    Section E simply makes the process COMPLY with federal law by only allowing refugees on a CASE-BY-CASE basis instead of the BULK process that was used under previous presidents that prevented being able to verify if they were terrorists or not as to many were coming in at once to properly process.

    If one reads the entire executive order they will see that almost all of the MEDIA claims about it are false that it simply FORCES the agencies charged with protecting this nation to DO THEIR JOBS and cuts the amount entering this nation to a manageable level barring only those from a nation where it is impossible to verify if they are terrorists because that NATION ITSELF supports and aids terrorism.